Custom websites
Found and chosen. Before they ring anyone else.
When someone needs a trade, they type a name or a job into Google and pick from what comes up. Your website has one job: be there, look like the obvious choice, and make ringing you easy.
- More calls from people ready to book, not tyre-kickers
- Found first in your area for every job you do
- Quote visits landing in your diary while you’re out working
~20
pages, each one a doorway
7 days
from form back to live
Booked jobs, not a brochure
Every screen has one goal: turn the visit into a booked quote visit - no phone tag, no “we’ll get back to you”.
- One clear message and one ask on every screen
- Your reviews where they can be seen, not buried on a page nobody visits
- Form-to-calendar booking that puts the visit straight into your diary
- Click-to-call on every page for the customer who just wants to ring
Fast enough that Google puts you forward
The site is hand-coded, line by line - none of the plugin weight that slows builder sites down. Speed is one of the things Google ranks you on, and being found first is what gets the ring.
- Loads in about a second, even on a phone signal
- Page speed is a confirmed Google ranking factor
- Fast pages hold visitors; slow ones send them back to the list of names
Built-in SEO, page by page
Around twenty pages, each one a doorway. One page for every service you offer in every town you cover - a five-page template simply has fewer doors.
- One page per service, one per area - found for every job you do, everywhere you do it
- Clean structure search engines read without guessing
- Headings and content organised the way Google indexes
- Written to be read by AI assistants too, for when someone asks one to recommend a tradesman
Nothing to hack, nothing to break
Hand-coded sites have less to attack and nothing to maintain - the site just stays up, fast, working.
- No plugins to go out of date
- No database for anyone to break into
- No overnight update that breaks the layout
- Nothing for you to maintain - ever
Built from your real work
It reads like you because it is you - not a template with your logo swapped in.
- Your photos and your finished jobs
- Your real Google reviews, word for word, in their own block
- The services you offer - nothing invented, nothing padded
- Plain English your customers speak, read-aloud tested
